PRESS RELEASE
KTAR Expands Commitment to Arizona Homeowners “Rosie on the House” Adds Fourth Hour to Broadcast
PHOENIX, February 12, 2015 --- KTAR, Arizona’s leading news station, and “Rosie on the House,” Arizona’s most popular and longest running talk show, today announced that it is adding a fourth-hour to its Saturday morning, home-improvement radio broadcast. Host Rosie Romero, with his entertaining, common-sense, easy-to-understand advice on homes, will now broadcast live Saturday mornings on KTAR from 7 to 11 a.m.
The show, well-known for blending Cajun music and humor to its help-filled broadcast, will continue to carry its vision forward of being every Arizona homeowner’s best friend. The first official 4-hour broadcast will kick off at 7 a.m. this Saturday, Feb. 14th, on KTAR News 92.3 FM in Phoenix. This week end’s show will coincide with Sanderson’s Customer Appreciation Day and be live on location at the Sanderson Ford headquarters in Glendale. During this first-ever 7 a.m. hour of the broadcast, Rosie will be helping celebrate Sanderson Ford’s 60-year history with the Kimmerle family. They will be sharing memories of their years spent serving the Arizona community. Customers can share their stories in person on the Saturday morning show at the dealership or by calling into the program at 888-767-4348. The garden hour will begin at 8 a.m. as usual, followed by home improvement programming and advice from 9 to 11 a.m.
As part of this weekend’s celebration, Rosie Romero and his son and co-host, Romey Romero, will provide a scrumptious sample of crawfish done Cajun-style with corn and sausage as prepared by the Arizona Crawfish Co. -- as long as it lasts. Drinks and refreshments will also be served by Sanderson. The first 50 people through the door will receive a pair of admission tickets to the International Sportsmen’s Expo and Arizona Boat Show (held next week Feb 19-22) and a 24-ounce canteen. Visitors can enter to win an International Sportsmen’s gear bag to be awarded at the end of the broadcast.
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Contact: Scott Appel, scott.a@rosieonthehouse.com
ABOUT ROSIE ON THE HOUSE: The “Rosie on the House” story began in 1988 when Romero, born in Louisiana but raised in Arizona, founded Legacy Custom Building & Remodeling in Scottsdale. Soon after, he sold KTAR, 92.3 FM, on his idea for a home improvement call-in show; he has been on-air ever since. Besides KTAR in Phoenix, the program is carried on KNST AM 790 and 93.7 FM in Tucson, KAZM 780 AM in Sedona, KQNA 1130 AM and 99.9 FM in Prescott; and Flagstaff Country 93.5 FM and 930 AM. The program is syndicated by the Skyview Network. For more information, visit Rosie on the House online at www.rosieonthehouse.com
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